Event Name: Bentley Mulsanne Speed Media Launch and Bentley Pirelli World Challenge Customer Event
Agency Partners: Racer Magazine, STI and JMPR Public Relations
Scope: Logistics, Site Selection and Planning, Food, Beverage and Entertainment Management, On-Site Project Management and Implementation
Event Location: Austin, TX, March 2015
Nth Degree supported Bentley Motors with all logistics, site planning, hotel management, reception and private function management and on-site implementation for their Bentley Mulsanne Speed media event in Austin. The 4-day event, which hosted 14 journalists from lifestyle and automotive publications, consisted of private meal functions, receptions, a 250-mile road route through Texas Hill Country, and hot laps with Le Mans winner, Derek Bell, at the Circuit of The Americas race track in Austin. Nth Degree also provided logistical support to VIP hospitality events for Bentley customers at the Circuit of The Americas and St. Petersburg race tracks as part of Bentley’s 2015 Pirelli World Challenge program.
See a sampling of the press coverage from this event below: