Challenge

Fanatics Fest is the World’s #1 Sports Fan Festival taking place in New York City each July. The is a consumer event that attracts more than 200,000 attendees for experiential engagements including more than 500 athlete appearances. With 12 projects for major exhibitors at the event, Nth Degree managed both large complex exhibits and special features designed to queue and control crowds and ensure a safe and comfortable attendee experience. Nth Degree had to implement a complex plan to ensure each exhibit’s labor needs were met for this large-scale event in the Javits Center.

Solution

Nth Degree’s New York team put a detailed plan and timeline in place for each of the 12 large projects we managed in the show. They ensured the crews were staffed with appropriate skill sets, from experienced double deck installers to vinyl application experts. Exhibitors like MLB, Big Ten, Starbucks, YouTube, Formula 1 and UFC appreciated Nth Degree’s ability to install their exhibits and have the activations show ready.

Result

Nth Degree was commended by both our exhibit house and agency partners and the exhibitors themselves for efficient planning, safe implementation and excellent execution in a city where a show of this size can stretch the labor resources. We supported the show’s most engaging activations, allowing hundreds of thousands of attendees to participate in fun-filled activities and meet celebrity guests.

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Case Study Services

Trade Show Planning

By leveraging its show and venue experience, the Nth Degree team was able to bring these projects to life through careful planning at the project level. Nth Degree assigned team members with the right skills to each of the creative activations including double deck structures and graphic-heavy installations.

Trade Show Planning

By leveraging its show and venue experience, the Nth Degree team was able to bring these projects to life through careful planning at the project level. Nth Degree assigned team members with the right skills to each of the creative activations including double deck structures and graphic-heavy installations.

Installation & Dismantle

Nth Degree's I&D teams worked diligently in the heat of the summer at the Jacob Javits Center to install these large, complex exhibits. Our expert crews installed and dismantled exhibits from 500 - 8000 square feet with 80+ crew members on peak days, Nth Degree ensured smooth execution for this massive summer show.

Installation & Dismantle

Nth Degree's I&D teams worked diligently in the heat of the summer at the Jacob Javits Center to install these large, complex exhibits. Our expert crews installed and dismantled exhibits from 500 - 8000 square feet with 80+ crew members on peak days, Nth Degree ensured smooth execution for this massive summer show.

Project Management

Nth Degree’s project management services provide the oversight and planning that ensured the successful installation of these large-scale exhibits. We crafted detailed timelines and milestones to ensure every detail was aligned and executed to client specifications. We worked closely with our exhibit and agency partners, adapting and adjusting in real time, to deliver these high-impact and high-engagement exhibits and activations.

Project Management

Nth Degree’s project management services provide the oversight and planning that ensured the successful installation of these large-scale exhibits. We crafted detailed timelines and milestones to ensure every detail was aligned and executed to client specifications. We worked closely with our exhibit and agency partners, adapting and adjusting in real time, to deliver these high-impact and high-engagement exhibits and activations.

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