Converting a prospect into a brand advocate involves crafting an experience that emotionally connects them with your product. And one time-tested way to win the battle for hearts and minds (of your target customer and media audiences) is with a ride and drive.
Whether your event is aimed at simply getting on a buyer’s short list or cultivating current loyal owners to consider upgrading to a new model, we fashion a strategy that is finely targeted and design an experience that will move the needle.
Every aspect is carefully considered when planning your event – audience demographics, venues, opportunities to blend experiences (e.g. festivals and sporting events to maximize impact), social media, staffing and everything in between.
Plan. Implement. Manage. Obsess…not necessarily in that order.